The Benefits of Citations for Local SEO
A citation is an online reference to your business name, address, and phone (NAP) on an external website. There are two types of citation categories – Structured and Unstructured. Structured…
SEO vs PPC
When you search on google, your first few listings are usually sponsored results. Sponsored Listings can also appear in sidebars, and they’re indicated by an “Ad” icon…
You need a FAQ section in 2023
A Frequently Asked Question (FAQ) page contains a list of questions and answers related to a particular topic. Why does it matter to SEO? Long-tail traffic! In…